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Designing for Data + AI at Enterprise Scale
I am currently a Principal Designer at Salesforce focused on Data Cloud, the data layer that powers our next-gen CRM including Agentforce, our AI / LLM Agent platform.
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Some of my recent work.
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Designing for Connected Cars
Internet connected vehicles opened up new opportunity areas for OEMs and dealers to build a deeper relationship with their customers.
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Designing for Audio/Video on Demand
I've worked directly with the design, product, and engineering teams of some of the largest video on demand (VOD) streaming services in the world.
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Designing for IoT, a Startup Story
In 2012 I joined the Goji Smart Lock team. Our goal was to create the most advanced smart lock available, providing homeowners the same smart access control that many offices have by turning phones into keycards.
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Designing for Digital Media
Grooveeffect was a profitable urban/indie culture media site dedicated to curating the best in emerging style, music, and trends. As part of the independent media explosion of the mid-2000s, it grew to be one of the leading sites in its niche. It was acquired in 2012.
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Public Speaking + Publications
Over the years I've been fortunate enough to have been published, exhibited, invited to speak internationally, for both work and play.